Privacy Policy
Last updated: November 13, 2026
Blue Lift Equipment Inc. ("Blue Lift Equipment", "we") collects only the personal data needed to sell and deliver your order. This policy explains what we collect, how we use it and the choices you have, including rights under the California Consumer Privacy Act (CCPA/CPRA) and other US state privacy laws.
Data we collect
- Contact details: name, phone number, email, and delivery and billing address.
- Order details: products bought, amounts paid and payment status. Card details are handled by our payment provider, not stored by us.
- Business details you give us, such as company name and resale or tax-exemption certificates.
- Website data: IP address, browser type, pages visited and cookies.
Why we use it
- To process payments, deliver orders and handle returns and warranty claims.
- To answer your questions and send order updates.
- To meet tax and accounting obligations.
- To send offers by email, only if you agree. You can unsubscribe at any time.
- To improve the site and measure advertising, including Google Ads and Google Analytics.
Who we share it with
We share data only with providers that help us run the business: our website and checkout platform (Wix), payment processors, freight carriers, and analytics and advertising services such as Google. We do not sell your personal information.
Cookies
We use cookies to keep your cart, remember settings and measure site traffic. You can block cookies in your browser, but some features, like checkout, may stop working.
How long we keep it
Order and tax records are kept for 7 years for accounting and tax purposes. Other data is deleted when it is no longer needed, or when you ask us to.
Your rights
You can ask to know what personal data we hold about you, and to correct or delete it. Contact us through our Contact page, and we will respond within 45 days.
California and other state residents: we do not sell your personal information. We may share limited data with advertising partners such as Google for targeted ads. You can opt out of this sharing by contacting us through our Contact page with the subject "Do Not Sell or Share", and we honor Global Privacy Control browser signals. We will not treat you differently for using any of these rights.
Children
This site is not directed at children under 13, and we do not knowingly collect their data.
Security
Our site uses HTTPS encryption. Access to customer data is limited to staff who need it.
Contact
Blue Lift Equipment Inc.. 904 Cranbury South River Road, Monroe, NJ 08831, USA · support@blue-lift-equipment.com · (606) 888-1554